Cross-Border Webinar: The Era of Chinese Multinationals--Competing for Global Dominance

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7 April 2020
08:00 - 09:00

Zoom Online Webinar


Chinese multinationals have grown in size and increased their global presence dramatically over the last decade. They have emerged as formidable competitors for western incumbents. These firms have instigated profound changes, such as displaced trade and investment flows, new business models, and the emergence of a new geography of global innovation. In a single volume, The Era of Chinese Multinationals captures the forces driving the disruptive growth of Chinese multinational corporations. Following a presentation of the surge of Chinese companies, the book turns to corporate characteristics of those firms and how they compare with western multinationals in terms of revenues, profits, branding, and business strategy. The book uses data and case studies to depict the relevant issues with the goal of providing insights to global executives on collaborating and competing with Chinese companies.

  • Examines common characteristics of Chinese companies and their efforts to make China an innovation hub.
  • Illustrates its analysis with case studies and interviews with corporate executives and experts in multilateral institutions.

Join this webinar to learn more.

Date & Time

Tuesday, April, 7, 2020

8:00am Washington D.C.

  • 12:00pm London
  • 1:00pm Paris
  • 3:00pm Nairobi
  • 4:00pm Dubai
  • 5:30pm Mumbai
  • 7:00pm Jakarta
  • 8:00pm Macau


Cost: FREE



Lourdes Casanova
Senior Lecturer and Gail and Roberto Cañizares Director of the Emerging Markets Institute
Cornell SC Johnson College of Business

Lourdes Casanova specializes in international business with focus on emerging market multinationals. In 2014 and 2015, she was named one of the 50 most influential Iberoamerican intellectuals by Esglobal. She has also been a Faculty Fellow at the Atkinson Center for a Sustainable Future and was a Fulbright Scholar, earning her Master degree from the University of Southern California and her PhD from the University of Barcelona. She has been a visiting professor at the Haas School of Business, University of California at Berkeley; Judge Business School, University of Cambridge and Latin American Centre, University of Oxford; University of Zurich and Universidad Autónoma de Barcelona. She was a consultant with the Inter-American Development Bank and directed executive programs at INSEAD for senior managers including Telefónica, BBVA, Cemex and the Brazilian Confederation of Industries.

Lourdes Casanova’s publications include: Entrepreneurship and the Finance of Innovation in Emerging Markets, Elsevier, 2017, co-authored with P. Cornelius and S. Dutta; the Emerging Market Multinationals Report 2016: The China Surge, co-authored with A. Miroux; The Political Economy of an Emerging Global Power: In Search of the Brazil Dream, Palgrave Macmillan 2014, co-authored with J. Kassum; and ‘Global Latinas: Latin America’s emerging multinationals’ Palgrave Macmillan 2009. She also co-authored ‘Innovalatina, Fostering Innovation in Latin America’, Ariel 2011, and has contributed articles in journals including Beijing Business Review, International Journal of Human Resource Management, Business and Politics and Foreign Affairs Latinoamérica. She is a member of Latin America Global Agenda Council and the Competitiveness in Latin America taskforce of the World Economic Forum, the B20 Task Force on ICT and Innovation in G20 summit, Los Cabos (2012), and at INSEAD was responsible for the Goldman Sachs 10,000 women initiative. She is a board member of Boyce Tompson Institute, start-up Documenta. She is a founding Board Member of the Societé des Amis du Chateau de Fontainebleau and a member of the Advisory Council of the Tompkins Public Library. She is a founding board member of the Emerging Multinationals Research Network and co-founder of the Ithaca Hub of Global Shapers. Writer of an op-ed at Latin Trade and regular contributor to CNN en español


Anne Miroux
Faculty Fellow at the Emerging Markets Institute
Cornell SC Johnson College of Business

Anne Miroux has over 30 years of experience in international trade and finance. She began her career in the United Nations Centre on Transnational Corporations in New-York, and later joined the United Nations Conference on Trade and Development (UNCTAD) where she specialized on developing country debt, foreign direct investment and transnational corporations, and technology and innovation policies. For several years she headed the Investment Analysis Branch in UNCTAD and directed the World Investment Reports (WIR), the United Nations flagship report on FDI and transnational corporations and served as the Editor of the UN Transnational Corporations Journal. She published a number of papers and articles and led research projects and technical assistance activities in developing countries on debt, FDI and development.

Until late 2015 Anne Miroux was the Director of the Division on Technology and Logistics in UNCTAD, and Head of the Secretariat of the UN Commission on Science and Technology for Development (CSTD).

She is a member of the Advisory Board of the Technology and Management Center of the Department of International Development at Oxford University. She is also a member of the Board of NetExplo. Anne Miroux has an MBA from HEC, École des Hautes Études Commerciales, and a diplôme from IEP (Institut d’Études Politiques – Paris). She holds a PHD in Economics from University of Paris I – Sorbonne.