Cross-Border Coffee Break: Transforming Business Education

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28 March 2019
09:00 - 10:00

Zoom Webinar Platform


Businesses can, and must, ensure that the make positive contributions to society and to addressing the global challenges our world faces. In many ways, this can happen through markets, and government policy can help align business incentives and societal benefit. However, given limitations of both markets and governments, there is a role for businesses and their decision-makers to deliberately influence business decisions so that they contribute to societal progress. Business schools have their own responsibility to assist businesses and their leaders in actively pursuing this role. What are the new ways of doing business that are dynamic, nimble and creative to respond to our common challenges? How can business schools  forge future leaders who deliver positive social and environmental contributions?

This webinar will discuss these broad issues, and then, as a working example, describe the initiatives that INSEAD has taken to pursue this mission. INSEAD has had an explicit and evolving societal mission since its establishment and, as a global business school, it is well-positioned to deliver. We will outline some changes in the curriculum of our flagship MBA program and some new forms of external engagement with stakeholders for greater impact. The biggest transformation is happening now through the establishment of Hoffmann Global Institute for Business and Society in 2018. The Institute is committed to transforming business education to develop more responsible leaders who are prepared to lead in today’s world, with actions that have a tangible benefit to society and the environment.



Timothy Van Zandt
Professor of Economics

Timothy Van Zandt is a Professor of Economics and is INSEAD’s Ambassador to GBSN. He was Dean of Faculty and Research at INSEAD from 2013 to 2017, and he assisted in the launch of the Hoffmann Global Institute for Business and Society from September 2017 to August 2018. Timothy’s research focuses on microeconomic theory, particularly the economics of organizations, bounded rationality (learning, information processing, and communication), and mathematical economics. His recent publications are featured in journals such as the RAND Journal of Economics, Journal of Economics Theory, Economic Theory, and the Review of Economic Studies. He holds a PhD in Economics from the University of Pennsylvania and was Assistant Professor at Princeton University before joining INSEAD in 1999.


Katell Le Goulven
Executive Director, INSEAD Hoffmann Global Institute for Business and Society

Katell Le Goulven is the Executive Director of the INSEAD Hoffmann Global Institute for Business and Society. Previously with UNICEF, she founded a Policy Planning unit to analyze global trends and emerging issues and inform UNICEF’s strategic positioning, and she led UNICEF’s corporate engagement with International Financial Institutions. She has held ​senior positions with high-level commissions that defined the policy implications of the data revolution, climate change, and global public goods for the development agenda. ​She has 20 years of professional experience ​at the interface of research and decision-making, designing policies and strategies, and advising senior executives in international organizations and governments. She holds a PhD in agricultural economics, a MSc. in tropical agronomy, and an engineering degree.



GBSN Cross-Border Coffee Break Webinar Series

Cross-Border Coffee Breaks are a series of curated webinars featuring research, expertise, innovations and lessons learned by GBSN member school faculty. Its intent is to capture and promote information on best practice and lessons learned from GBSN and its members’ experience in advancing management and entrepreneurship education around the world.

Click here to view upcoming webinars and access the webinar library