Africa Business Concept Challenge

GBSN are pleased to present a virtual business concept competition for African undergraduate and graduate students, sponsored by AACSB International and Thunderbird Africa Center for Excellence and supported by Peaqs, Association of African Business Schools, Stanford Seed and em lyon business school. The competition will challenge student teams to design a viable business concept that addresses a locally-relevant challenge or problem related to Agenda 2063, and inclusive and sustainable development.

The Africa Business Concept Challenge intends to assist young people from the African continent who have an entrepreneurial orientation, a desire to serve their community, and demonstrate the values outlined below. With a focus on promoting responsible capitalism, the competition will identify high potential young people for mentorship and investment. 

The competition is designed with the following values in mind:

  • A commitment to the importance of responsible entrepreneurship and its role in job creation
  • An international outlook
  • A commitment to ethical business practices
  • A strong interest in young people in emerging markets and the role that business can play in creating opportunities that enable them to develop
  • A belief that business is a public trust with the obligation to improve and serve society
  • A commitment to lifelong learning and continuing education

Building a Prosperous Africa.

Addressing local problems with innovative business solutions.

Why Participate?

Benefits of participating in the competition:

1. Societal Impact

The Challenge offers a chance to make an impact on local community problems.

2. Networking

opportunities with student teams from across the globe, as well as experienced entrepreneurs and industry professionals

3. Mentoring & Industry Experts

High-caliber, experienced judges, who are experienced entrepreneurs and industry leaders

4. Structure, Feedback & Guidance

Personalized, individual feedback during the project development process on the Peaqs platform


Student teams will engage in a four-phased project development process where their business concepts are put up for sale on a virtual stock market on the Peaqs platform, which is a web-based learning game platform that combines a project development process with a virtual stock market engine for real-time valuation and peer feedback. Projects will be accepted that properly identify and define a local challenge and a business idea that addresses the problem.

All projects must address:

A community challenge or need

A business solution

A viable business concept

Implementation and impact of business solution


1st Place

$5,000 USD

Sponsored by

Top 6 Teams

Scholarships to a Global Entrepreneur and Innovation Bootcamp with a guaranteed certificate

Sponsored and Delivered by:

About the Global Entrepreneur and Innovation Bootcamp Prize

The Thunderbird School of Global Management at Arizona State University is offering a slot to every student on a team that advances to the Top 6 Finalist Round. The scholarship is valued at $1,000 USD with a guaranteed certificate.

What topics will be covered:

  • Strategic Planning: Visioning, And Goal Setting
  • Social Entrepreneurship
  • Strategic Planning: Implementation
  • Understanding Your Customer For Marketing And Sales
  • Public And Private Partnerships For Business
  • Accountability, Transparency, And Ethics In Business
  • Funding And Access To Capital
  • Using Social Media Effectively For Business
  • Operations: Value Chains
  • Organizational Readiness For Scaling And Growth
  • Intellectual Property In Business
  • Creating A Business Culture For Growth
  • Effective Branding For Business Growth
  • Financial Analysis And Management
  • Recruiting Quality Talent For Business Growth
  • Developing Staff For Business Growth

Course Overview

Designed for professionals who want to launch or advance global enterprises, Thunderbird’s Global Entrepreneurship & Innovation Virtual Bootcamp equips you to realize your entrepreneurial dreams or elevate your career as an innovator within a global organization. With a  unique focus on global dynamics in an era of disruption and rapid change, the curriculum features sixteen leading-edge themes key to global entrepreneurial success in the Fourth Industrial Revolution.

Course Format

This 8-week online course provides 3-4 hours of content per week. Participants have up to one year from the purchase date to complete this course. It is advised that you complete it within 8 weeks to provide an optimal learning experience.

To receive your Certificate in Global Entrepreneurship & Innovation Virtual Bootcamp, you must register for and complete all 16 modules.


The focus of this Challenge is to promote and support responsible capitalism for emerging markets and aims to identify high potential young people for mentorship and investment. 

  • The challenge will be virtual and take place during a 6-week period March 24 – April 29, 2022.
  • Teams must consist of two to four members, where at least two must be current students at an African institution at the time of the competition. Interdisciplinary teams are encouraged.
  • Each team must have a Captain who will handle communications with GSBN and register the team
  • Each team is encouraged to have a faculty mentor upon registering. Mentors will help guide teams and enrich the learning experience.

NOTE: Teams are encouraged to have a general idea of a business concept and problem statement ready to complete registration, but it is not required.



Established in 1916, AACSB International (AACSB) is the world’s largest business education alliance, connecting educators, learners, and business to achieve a common goal: to create the next generation of great leaders. With a presence in more than 100 countries and territories, AACSB fosters engagement, accelerates innovation, and amplifies impact in business education by providing quality assurance, business education intelligence, and learning and development services to over 1,700 member organizations and more than 840 accredited business schools worldwide. Members of AACSB’s Business Education Alliance are part of a movement united to improve the quality of business education around the world. The collective strength of the organization is founded on diverse perspectives, a global mindset, and a commitment to making a difference. For more information, and to explore how AACSB is transforming business education for a better society, visit

The Thunderbird School of Global Management is the vanguard of global leadership, management, and business education for the Fourth Industrial Revolution. We are much more than a school. Thunderbird is a global network of future-ready leaders, managers, entrepreneurs, and intrapreneurs across the private and public sectors who advance inclusive and sustainable prosperity worldwide. For over 70 years, Thunderbird has prepared students to be global leaders and committed global citizens. Thunderbird was the first graduate business school to adopt an official Professional Oath of Honor. Thunderbird is sought out by graduate and undergraduate students, working professionals and companies worldwide seeking to gain the leadership skills they need to succeed in today’s global economy.


About Peaqs

Peaqs is a is a blended learning platform, which allows the teachers role to shift away from one-way, classroom instruction, to a more versatile mixed classroom/online environment that can be accessed by students and teachers alike at all times from anywhere.

The platform is deployed at Bachelor, Master and MBA level across different institutions worldwide – in subjects of Marketing, Design Thinking, Digital Entrepreneurship, Innovation & New Technology and Innovation and Change. Peaqs is aimed at higher level learning institutions from entry level university to MBA. The platform is primarily developed for subjects of innovation, entrepreneurship, product development, business development and marketing- & business strategy. Peaqs is suited for any case-based type of learning, almost regardless of the subject being taught, because Peaqs is focused on being a framework for learning interactions, planning and outcomes, so you can add virtually any subject to the platform and create a stimulating learning experience for your attendees. More information, visit

About AABS

An idea borne by forward-thinking individuals, of an organization that would support African Business Schools through capacity building, collaboration and quality improvement programs of deans, directors and faculty, became a reality when the Association of African Business Schools (AABS) was formally established in October 2005 and registered as a Non-Profit Organization in September 2007.

AABS has evolved over the years and this year (2018) it started on a historic journey with the launch of AABS Accreditation, the first ever African Accreditation for African business schools. This Accreditation is based on values relative to the African continent and promises to bring Africa business schools to the forefront of management education. For more information, please visit

About Stanford Seed

Seed is a Stanford GSB-led initiative that’s working to end the cycle of global poverty. We partner with entrepreneurs in emerging markets to build thriving enterprises that transform lives. 

About emlyon

emlyon business school was founded in 1872 by the Lyon Chamber of Commerce and Industry. Throughout its history, the school has remained true to its origins: entrepreneurial, innovative and humanist. Our positioning: nurturing an early makers’ state of mind. As people learn in new ways, we are rethinking the traditional value chain of training. For students and professionals, assimilating and applying knowledge certified by a diploma or certificate is no longer enough. The entrepreneurs of tomorrow will be visionaries, shapers of the future, with a capacity to anticipate and innovate, to experiment and to transform. It is our role to help foster that early maker mindset. Skills will be the bedrock on which we build our future success, as we rethink our conventional approach to our programmes, courses and materials. Early makers are people who can take their destiny into their own hands, who shape and mold their existence as part of a collaborative process, moving from “Do It Yourself” to “Do It Together”.

Stay Informed

Sign-Up for the Mailing List to stay in the loop.


Meet the Team

Email Maddie Handler for questions or concerns.