Hosted by:
OCT 26 – 28, 2026
Contact: beyond@gbsn.org
Join Us at GBSN Beyond 2026 in Bucharest, Romania!
GBSN Beyond 2026 – From Potential to Progress: The Transformative Role of Business Schools will be held in Bucharest, Romania, October 26-28, 2026 and hosted by Bucharest University of Economic Studies (ASE).
Shaped by successive waves of political, economic, and social change, Bucharest offers a compelling setting in which to reflect on the role of management education in society. Romania’s economy, its European integration, and its position at the crossroads of Central and Eastern Europe provide a living laboratory for understanding how transformation unfolds in practice. Regional realities—such as conflict (both physical and digital), energy and food insecurity, and political polarization—remind us that we live in a fragmented and fragile world. These conditions underscore the need for resilience and adaptability, and for business schools to be purposeful in developing the kinds of leaders, organizations, and ecosystems that make the world a better place
Join global leaders in education, industry, and policymaking as we examine how business schools act as anchor institutions, embedded in their communities and shaping enterprises, ecosystems, and talent for prosperity. Together, we’ll tackle pressing questions like:
- How can quality management education be scaled across a nation and region for more inclusive growth?
- In what ways can business schools strengthen the institutions that enable commerce to thrive, catalyze innovation that enhances productivity and inclusive growth, and provide the kind of education and research that inform action and address critical societal challenges?
By grounding our conversations in Bucharest, Romania, and the region, GBSN Beyond 2026 will address these and other questions about the role of business schools in fostering prosperity.
What is GBSN Beyond?
GBSN Beyond isn’t just another conference—it’s a transformative experience that pushes the boundaries of what business education can achieve in our interconnected world. This groundbreaking event brings together diverse voices from across the globe to catalyze collaboration and drive meaningful societal impact.
Why Attend GBSN Beyond?
When you join us at GBSN Beyond, you become part of a powerful movement that:
Creates Pathways for Impactful Collaboration
Discover new partners and forge relationships that extend beyond the conference walls. GBSN Beyond generates tangible opportunities for institutions to combine strengths and work together toward positive societal change.
Breaks Geographic Barriers
Experience a truly global perspective as we connect a more geographically diverse network of schools than ever before. Your institution will gain insights from regions and contexts previously untapped in traditional business education circles.
Positions Business Schools as Societal Catalysts
Be at the forefront of redefining the role of business education. GBSN Beyond places business schools at the crucial intersection of business, government, and civil society—elevating your institution’s influence and impact.
Harnesses the Power of Local Context
Turn theory into practice by grounding global business challenges in local realities. Learn how contextual understanding creates more effective and sustainable solutions to our most pressing problems.
Beyond Boundaries
GBSN Beyond represents a fundamental shift from sharing “what we do” to imagining “what we could do” when we combine our experiences, resources, and knowledge. This is your opportunity to be part of a community that’s pushing past traditional limitations—beyond geography, beyond academic disciplines, and beyond sectors.
Join us and discover what lies beyond the boundaries of business education as we know it today.
About This Year’s Location
Bucharest, the dynamic capital of Romania, is a city where history and modern life intersect in compelling ways. Known for its wide boulevards and eclectic architecture, Bucharest blends remnants of its medieval past with grand 19th-century buildings and contemporary urban energy.
The city is home to notable landmarks such as the Palace of the Parliament, the Old Town (Lipscani), and the Romanian Athenaeum, alongside vibrant neighborhoods filled with cafes, restaurants, and cultural venues that reflect Bucharest’s growing creative and entrepreneurial spirit.
With its walkable city center and welcoming atmosphere, Bucharest offers visitors a rich cultural experience and an engaging setting for conversation, collaboration, and discovery.