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The Second Case Conference 2024

​​​​​​​The Case Hub at the Suliman S. Olayan School of Business, American University of Beirut​ in partnership with Ivey Publishing ​is hosting its second case conference on February 2-3, 2024, at the American University of Beirut – Mediterraneo campus, Paphos, Cyprus, a twin campus of the American University of Beirut, Lebanon.

The Case Hub aims to build capacity for case-writing and create a community of case writers in the Arab-MENA region. It strives to become the reference platform that allows case method enthusiasts to meet and network with leading case method experts. This enables action-oriented learning in all areas of management education. The conference targets case writers, academicians, instructors, program managers, executive education administrators, business leaders, and executives active in the Arab MENA region or in Cyprus or interested in the region and its potential.

“The Second Case Conference” offers a one-of-a-kind opportunity to network and engage with case writers and educators in the region. A rich program includes a keynote speech, professional development workshops, panels, presentation sessions, and case development sessions led by seasoned case writers, educators, and our partner Ivey Publishing. During case development sessions, participants will present their new case ideas and obtain detailed developmental feedback from experienced case mentors. The aim behind these mentor-participant case development sessions is to help participants move their cases forward to publication in The Case Hub, case publishers and distributors, or refereed journals.​ Ivey Publishing is a leader in global business case studies, featuring an extensive collection of over 7,000 products available in 11 languages.