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Mark Your Calendar for the 4th Edition of the AUC Business Forum on February 26-28, 2023

The American University in Cairo School of Business will be hosting the fourth edition of its flagship event, AUC Business Forum, for the first time back on campus since the onset of COVID-19 under the theme of “The Changing Role of Business Schools in a Globally Dynamic and Transformative Environment”. The forum will feature five insightful roundtable discussions, where renowned and distinguished scholars, practitioners from business and industry, as well as policymakers from Egypt and other parts of the world.

These policymakers will discuss timely and relevant issues related to the changing role of business schools in society and how business and management education needs to transform itself to remain not just relevant, but also impactful to help society face the growing diverse challenges. Representatives and top executives from the World Bank, the Central Bank of Egypt, the Commercial International Bank, PwC Professional Services, SEKEM, Abou Ghaly Motors Group, Al Qalaa Holdings, the IFRS Foundation, and the American Marketing Association, as well as academics from Edinburgh Business School, University of Paris-Saclay, the American University of Beirut, the Faculty of Economics and Political Science at Cairo University, Harvard Business Publishing, and The Case Centre, will deliberate on issues of sustainable financial reporting, family businesses’ challenges, case studies as a pedagogical approach, microcredentials and the future of work, as well as the pressing and challenging issues related to addressing the UN Sustainable Development Goals (SDGs).

The 2023 AUC Business Forum is powered by the Willard W. Brown International Business Leadership Series.The forum will be live-streamed on the School’s Facebook page.

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