Conferences

Venue

About Accra

Dress Code

The dress code is business casual for the conference. The gala dinner is business professional, cocktail attire. The average daytime temperature in Accra is about 87°F, whereas the average minimum temperatures could drop down to 77°F. Accra has a tropical savanna climate with dry winters. The area within 25 miles of this station is covered by oceans and seas (68%), croplands (19%), and marshes (11%).

Getting Around

GIMPA, Accra, Ghana is next to Ayido and is located in Greater Accra, Ghana. The campus is 8.6 kilometers from the Kotoka International Airport; a 15 mins drive via Airport by-pass road.

Taxis are plentiful, and are undoubtedly the best bet for people new to Accra. Most rides will cost around GH¢7-10, but can be between GH¢5 and GH¢15. Some will try it on with GH¢20+ rides which shouldn’t happen for journeys within Accra, but be firm, or just get another taxi. There are plenty - as you will notice from the constant beeping to get your attention.

Most importantly, agree the price beforehand, as drivers don’t use meters.

Who Requires a Visa?

A visa may be obtained from Ghana Embassies/High Commissions, Consulates or other Embassies authorized by the Government of Ghana to issue visas on her behalf.

Emergency Entry Permit valid for 14 days may be obtained where on application has been filed on behalf of the foreign national by other national’s host with the Director of Immigration indicating;

• Personal details including  nationality ,place of residence in Ghana;Occupation or business to be followed or undertaken while Ghana;
• Particulars of passport;
• Proposed date of arrival;
• Purpose of visit and duration of stay;
• A statement to the effect that the applicant will not undertake or participate in any activities which might offend the religious beliefs or any section of the community;
• In case of a passenger passing through Ghana ,route  to be followed; and
• An undertaken by the applicant to return any pass granted.
• Has had a security furnished by bond, deposit or a letter of guarantee by the person who guarantees the foreign national visit.

The below persons are not required to obtain a visa to enter Ghana:

• Members of ECOWAS countries
• Citizens of Trinidad and Tobago
• Egypt– visas to be obtained at the High Commissions before embarkation
• Zimbabwe
• Holders of German ,Iranian and Cuban Diplomatic / service passport (for a period not exceeding three(3) months)
• Persons in direct Airside transit
• Holders of passport of Regional Economic Communities in Africa and the African Economic Community as well as United Nations and its specialised agencies.
• The World Bank
• African Development Bank

To request a visa letter, please email Nicole Zefran at nzefran@gbsn.org.

Agenda

Wednesday 2 November 2016

9:00 -17:30

Pre-Conference Event: GBSN Members Meeting
Closed Session for GBSN Members Only.  Click here for list of member schools.
Location: Ashesi University College

14:00 – 17:00

Pre Conference Event: EFMD Quality Services Session covering EQUIS, EPAS and EDAF
Open to all registered conference participants. Aim: Business Schools in Africa are increasingly interested in improving the quality of the programmes that they deliver. This afternoon programme will therefore be devoted to the EFMD quality improvement systems. It will include presentations on the EFMD accreditation (EPAS, EQUIS) and mentoring (EDAF) schemes. Participants will receive an overview of the processes and the criteria underlying these services.
Location: GIMPA Conference Center

17:15 – 17:30

Registration

17:30 – 19:00

Opening Welcome Reception
Location: GIMPA Conference Centre Terasse

Thursday, 3 November, 2016

8:30 – 9:00

Registration

9:00 – 9:30

Welcome Address
Samuel Bonsu, Dean, Ghana Institute of Management and Public Administration, Ghana
Nadine Burquel, Director of Business School Services, EFMD, Belgium
Guy Pfeffermann, Founder & CEO, Global Business School Network, USA

9:30 – 10:15

Welcome & Keynote Conversation: A Dialogue on Markets Shaping Management Education
Join the opening session for a lively conversation focusing on how market forces are shaping the management education market in Africa. Keynotes will also discuss how management schools can better identify and learn from current trends in the marketplace to help shape their strategy.
Modetrator: Samuel Bonsu, Dean, Ghana Institute of Management and Public Administration, Ghana
Speaker: Austin Okere, Founder & Vice Chairman, Computer Warehouse Group Plc., Nigeria

10:15 – 10:30

Table Discussions followed by Q&A with speakers

10:30 – 11:00

Tea Break & Group Photo

11:00- 12:30

Dialogue Breakout Sessions
Breakouts will include lively discussions featuring panels comprised of students, faculty and industry leaders from various sectors who will lead a dialogue around  the challenges and opportunites for management education. 

0:00

Agribusiness
Moderator: Leonce Ano, Lecturer, MDE Business School, Côte d’Ivoire
Panelists: Marian Tandoh Wordey, Business Development Expert and Agri-business Specialist, Ghana
Student: Benjamin Akyeampong Bondzie
Student: Jerry John Ewudzie

Healthcare Leadership
Moderator: Kristiana Raube, Director of Graduate Program in Health Management and International Experiential Programs, Haas School of Business, UC Berkeley USA
Panelists: Roberta Lamptey, Korle Bu Teaching Hospital, Ghana
Anthony Sallar, Professor, Ghana Institute of Management and Public Administration, Ghana
Priscilla Vandyck, Acting Head of Department, Korle Bu Teaching Hospital, Ghana
Student: Maame Ilo
Student: Daniel Yaw Gakpey

Entrepreneurship
Moderator: Sena Agyepong, Assistant Professor, Entrepreneurship & Real Estate Development, Ashesi University, Ghana
Daniel Bonsu, Recent Graduate with a Management Information Systems Degree, Ashesi University,Ghana
Wayne Miranda, Founder & CEO, Growth Mosaic,Ghana
Student: Kelvin Peter Atuguba
Student: Abdul Muiz Abass

12:30 -13:30

Continuing the Dialogue: Networking Lunch
Small Groups will continue the dialogue discussion over lunch with students, industry professionals and management educators at each table.

13:30 – 14:00

Continuing the Dialogue: Student/Alumni Report Back and Wrap Up
One student/alumni from each sector will be designated to report out on the two most salient issues that rose during their dialogue breakout session.

14:00 – 15:30

World Café: Research Roundtable Discussions
In a World Café format, participants will have the opportunity to select two out of the four 45 minute presntations about current and relevant research on trends in the marketplace and how business schools are responding to market needs.

0:00

Roundtable 1: Effective African Student Recruitment
The challenges faced by schools around the world in recruiting well-qualified African graduate management candidates and the tools and approaches currently available to address them
Ron Sibert, Market Development Director, Africa, Graduate Management Admission Council, USA

Roundtable 2: Evolution of Management Education in Africa: Should there be an African Management Education Model?
Howard Thomas, LKCSB Distinguished Professor of Strategic Management , Singapore Management University Lee Kong Chian School of Business, Singapore

Roundtable 3: Building the Entrepreneurial Mindset
Michael Gielnik, Professor, Luneburg University, Germany

Roundtable 4: Transforming African Students’ Learning Experiences with Cases
Nicole Haggarty, Associate Professor, Ivey Business School, Canada

15:30 – 16:00

Networking Tea Break

16:00 – 17:30

Parliamentary Debate: Economic Markets Driving Change
A lively and dynamic parliamentary-style debate that will highlight how much, when and whether market forces should be influencing management education. 

• Moderator: Mark Fenton O’Creevy, Associate Dean External Engagement, The Open University Business School, United Kingdom
• Panelists: Udo Steffens, President & Professor of Business Administration, Frankfurt School of Finance and Management, Germany
• Hanane El Kouari, Head of Africa and Middle East Network, IESEG School of Management, France
• Vincent Ogutu, Vice Dean Executive Education, Strathmore Business School,Kenya
• Jonathan Foster-Pedley, Dean & Director, Henley Business School, South Africa

19:00 – 20:00

Cocktail Reception
Location: African Regent Poolside

20:00

Gala Dinner
Location: African Regent Poolside

Friday 4 November 2016

9:00 – 10:00

Welcome Session and Innovation Showcases
Short, practical, exciting and innovating program showcases by educators working in the region. Participants will return home with relevant and transferable examples of real management talent challenges, and how business schools are addressing them through partnership and innovation.

• Moderator: Nadine Burquel, Director of Business School Services, EFMD, Belgium
• Gordon Adomdza, Senior Lecturer, Ashesi University, Ghana
• Colin McElwee, Co-Founder of Worldreader and Former Executive Director of Marketing, ESADE Business School, Spain
• Mathew Tsameny, Executive Director, CEIBS Ghana Ghana

10:00 – 10:30

Networking Tea Break

10:30 – 11:45

Breakout Sessions: Practical Application of Market Forces and International Collaborations

Innovating International Partnerships
Moderators: David Capodilupo, Executive Director, Office of International Programs, MIT Sloan School of Management, USA
Stuart Krusell, Director, Office of International Programs, MIT Sloan School of Management, USA
Panelists: Gordon Abekah-Nkrumah, Senior Lecturer, University of Ghana Business School, Ghana
Isaac Bolger, Chair of Student Affairs and Director of International Programs, Mediterranean School of Business, Tunisia
Weihua Zhou, Associate Dean, Zhejiang University School of Management, China

Africa-Europe EFMD-AABS Initiative for Developing Management Education
In order to ensure the consolidation of an inclusive growth, Africa needs to develop and strengthen its management education institutions. How African and European business schools can cooperate to this end with the support of European Union and African Union for the mutual benefit of their economies and society? Through an open discussion between the participants, this session will explore the concrete means to advance in that direction. Which priority projects should be inserted in the next roadmap of the EU-AU strategic partnership?
Christian Delporte, Associate Director, Quality Services, EFMD, Belgium
Arnaud Langlois-Meurinne, Senior Advisor, EFMD, Belgium

11:45 – 12:30

Closing Keynote/Activity
Abel Kinoti, Dean, Riaria University, Kenya

12:30 – 14:00

Closing Lunch

14:00 – 15:30

Post Conference Wildlife Management Session: Enhancing Leadership & Management Skills for African Conservancies
Guy Pfeffermann, Founder & CEO, Global Busniness School Network, USA

Member rates pertain to all faculty and staff from a GBSN or EFMD Member School. The Member rate includes registration to the GBSN Annual Members Meeting or the EFMD Quality Services Session covering EQUIS, EPAS and EDAF on November 2, 2016.

Non-Member rates pertain to any faculty and staff from an institution that is not a member of GBSN or EFMD.

Regional rates pertain to any faculty and staff from an institution in Africa. Thanks to the generosity of our partners, we are able to provide a discounted registration rate to faculty representing African institutions. Limit 2 representatives per institution. Membership in GBSN or EFMD is not required.

Cancellation Policy
There will be a $25 USD charge to any refund requests prior to October 10, 2016. No refunds will be issued following October 10, 2016.

• 

  Thami Ghorfi

  President
  ESCA Ecole de Management
  Morocco
  
• 

  Houda Ghozzi

  Co-founder and Program Director, Professor
  Open Start-up Competition Tunisia, Mediterranean School of Business
  Tunisia
  
• 

  Ashraf Sheeta

  Assistant Professor, Entrepreneurship and Strategy
  The American University in Cairo, School of Business
  Egypt
  
• 

  Tulsi Jayakumar

  Professor of Economics, Chairperson of the Family Managed Business Program
  S.P. Jain Institute of Management & Research
  India
  
• 

  Brahim Allali

  Professor of International Business ESCA École de Management
  
  Morocco
  
• 

  Ana Carolina Santos de Almeida

  Director of Entrepreneurship
  Fundação Dom Cabral
  Brazil
  
• 

  Kenneth C. Bardach

  Visiting Adjunct Professor in Residence Fundacao Dom Cabral
  
  USA
  
• 

  Lhacen BELHCEN

  Professor ESCA Ecole de Management
  
  Morocco
  
• 

  Karim Benmoussa

  Project Leader Technopark
  
  Morocco
  
• 

  Josette Dijkhuizen

  Honorary Professor in Entrepreneurship Development
  Maastricht School of Management
  Netherlands
  

* Agenda is Subject to Change

WEDNESDAY, NOVEMBER 7, 2018

THURSDAY, NOVEMBER 8, 2018

FRIDAY, NOVEMBER 9, 2018

Member	Non-Member	Regional	Group
$750	$800	$400	*$340
-FULL CONFERENCE -ADMISSION TICKET TO THE WELCOME RECEPTION AT SAFARIPARK -ADMISSION TICKET TO THE GALA DINNER -MEMBERS MEETING AT THE CHANDARIA SCHOOL OF BUSINESS -REGISTERED PARTICIPANT  -CONTACT LIST	-FULL CONFERENCE -ADMISSION TICKET TO THE WELCOME -RECEPTION AT SAFARIPARK -ADMISSION TICKET TO THE GALA DINNER -REGISTERED PARTICIPANT  -CONTACT LIST	-FULL CONFERENCE -ADMISSION TICKET TO THE WELCOME -RECEPTION AT SAFARIPARK -ADMISSION TICKET TO THE GALA -DINNER -REGISTERED PARTICIPANT  -CONTACT LIST	-FULL CONFERENCE -ADMISSION TICKET TO THE -WELCOME RECEPTION AT SAFARIPARK -ADMISSION TICKET TO THE -GALA DINNER -REGISTERED PARTICIPANT  -CONTACT LIST
REGISTER	REGISTER	REGISTER	REGISTER

Member rates pertain to all faculty and staff from a GBSN Member School. The Member rate includes registration to the GBSN Annual Members Meeting on November 7, 2018. 
>> Click here for a list of GBSN Members

Non-member rates pertain to any persons from any other organization or institution.

Regional rates pertain to any academic from a university located on the African continent (including GBSN members).

Group rates pertain to a group of four or more persons from the same institution. A 15% discount will be applied to the cost of four registrations. The total cost will be dependent on the registration type the group falls under. 

Payment Methods

We accept Visa, Mastercard and American Express payment through our registration portal. If you prefer to process your credit card payment over the phone, please call +1.202.628.9040. There will be a 3% processing fee.

You may also pay via wire transfer. Simply select that payment method and an invoice will be sent to you within 2-3 business days.

Cancellation Policy

There will be a $50 USD charge to any refund requests prior to October 10, 2018. No refunds will be issued following October 10, 2018.

If you need to cancel and would like a refund, please send an email to nzefran@gbsn.org before 5:00 PM EST on Tuesday, October 10, 2018.

Call for Contributions

GBSN, together with ESCA Ecole de Management and the Summit’s Steering Committee, call for your contribution to this exciting international forum, addressing and exploring innovative models for entrepreneurship education.  

This invitation goes out to faculty members, education practitioners, researchers and stakeholders interested in the impact and influence of business education on the entrepreneurship ecosystem.

Applicants are invited to submit a proposal addressing one of the following five (5) areas:

1. TOPICS AND EMERGING ISSUES FOR ENTREPRENEURS THAT ARE IMPORTANT FOR EDUCATORS TO ADDRESS

Session Format: Panel presentations of 2 to 4 speakers featuring first hand experiences, case studies, best practices and research in a focused presentation followed by audience Q&A. 1hr.15mins.

Session Description:

(a)    A first-person analysis of success and/or failure stories of regional entrepreneurs and investors, and understanding the current and changing landscape of entrepreneurship in the region. Looking into lessons learned, what entrepreneurs wished they had known before embarking in their ventures and the key issues they face as they establish and grow their businesses.

(b)    Educators sharing innovative approaches to entrepreneurship education that respond to changing regional contexts and the experience and lessons learned in developing and teaching those programs.

(c)    Academic analysis of management practices critical to entrepreneurship and start-ups.

Proposals in this category should identify the entrepreneurs and/or investors involved, if possible, and provide a critical look into how business education can better respond to the challenges of entrepreneurship and engage with investors and other stakeholders. Proposals in this category should inspire concrete curriculum adaptation.

2.      INNOVATIVE PEDAGOGY, TEACHING TOOLS AND PROGRAM DESIGN THAT EDUCATORS SHOULD CONSIDER ADOPTING TO BE EFFECTIVE IN THEIR RESPECTIVE REGIONAL OR LOCAL CONTEXT

Session Format: Interactive and hands-on workshop that engages participants with peer-learning activities and training in the use of innovative methods, tools and applications. 1hr.

Session Description:

a)     Spotlights programs that teach entrepreneurship using innovative pedagogy, teaching tools and program design to be effective in their unique contexts. Provide detailed breakdown of operations and challenges faced, and discuss how results are evaluated.

b)     Comparative analysis on how these new methodologies may apply to the MENA/West Africa region or emerging economy context in general.

Proposals in this category should apply learning design workshop methodology to help turn ideas into action. Proposals in this category should explore practices that help educators and business schools to empower students to develop into entrepreneurs.

3.       WOMEN ENTREPRENEURSHIP

Session Format: Panel presentations of 2 to 4 speakers sharing best practices, research and implementation of women entrepreneurship programs followed by audience Q&A. 1hr 15mins.

Session Description:

a)     Explore education practices and programs that creatively and effectively support women’s entrepreneurship and lead to higher levels of success and sustainability.

Proposals in this category should include the importance and impact of women role models and mentors, and how business schools can compensate for the limited availability of these entrepreneurs to participate in programs.

4.       SOCIAL ENTREPRENEURSHIP

Session Format: Panel presentations of 2 to 4 speakers sharing best practices, research or implementation followed by audience Q&A. 1hr 15 mins.

Session Description:

a)     Teaching social entrepreneurship in a regional context: Identify and analyze the key competencies that educators can incorporate into their curriculum to foster ventures that promote social inclusion and impact broader development goals, while honoring the demands and priorities of entrepreneurs in the region.

Proposals in this category should also explore the influence of the SDGs, impact investments and microfinance.

5.       FAMILY BUSINESS

Session Format: Panel presentations of 2 to 4 speakers sharing best practices followed by audience Q&A. 1hr 15mins.

Session Description:

a)     Explore effective teaching frameworks that best convey the nature, importance and complexities of family business in a regional context, including issues of governance, continuity and management practices for leading family-owned businesses.

General Information

• All Proposals should be submitted through GBSN’s online system by February 28th, 2018.
• Applicants will receive information about the status of their submission from GBSN by March 9th, 2018, at which point additional information and interviews may be requested.
• GBSN Membership is not required to submit an application; however, special consideration will be given to proposals that include faculty or staff of GBSN Member Schools.
• Schools and organizations that have not presented at or attended a GBSN conference or summit in the past are strongly encouraged to submit proposals.
• All Summit speakers are requested to ensure sufficient funds to pay for their flight, their accommodation and their registration fee. GBSN will provide a code for a significant discount on registration.
• French proposals are welcomed and presentations can be in French or English. GBSN will provide translation.
• The GBSN Summit does not provide a peer-review process for research or publication. Research, cases or other publications that are submitted should have practical relevance to the selected topic and do not have to be exclusive to this summit.

Submitting a Proposal

Applicants may submit one (1) proposal to be considered for a full summit session.

Answers must be typed or pasted into the boxes provided in the online form. Please clearly describe the topic proposed, the format of the session, the panelists involved and how they will contribute to the overarching goal of the summit. Note that there is a 250-word limit for all short-answer questions with the exception of the title of your proposal, which has a 15-word limit. Applicants are encouraged to be specific and concise.

Submissions must include:

• Name and Contact information for the Point of Contact for the submission (does not necessarily need to be the lead presenter)
• Name, title, institution and contact information for all proposed presenters/facilitators (up to 3)
• Overview of the content of the session (250 word limit)
• Description of the interactive structure of your session and how you will meaningfully engage participants (250 word limit)

The following additional fields will be required for the areas below:

1.  Topics and emerging issues for entrepreneurs that are important for educators to address:
   ·  Topic or emerging issues and why you believe these are important (250 word limit)
2. Innovative pedagogy, teaching tools or program design:  

· Describe the innovative pedagogy, teaching tools or program design (250 word limit)

· Explain the “innovative” aspect of the proposed methodology (250 word limit)

· Provide an overview of the format of your proposed workshop

Proposal Review Process

• GBSN will conduct an initial review of all proposals received to ensure submissions are complete and aligned to the chosen topic.
• Proposals will then be reviewed by the Summit’s Steering Committee composed of academicians and practitioners in the field of entrepreneurship.
• The Summit’s Steering Committee will determine if the proposal is sound in terms of concept, presenters, purpose and contribution to teaching entrepreneurship.
• GBSN and the Steering Committee reserve the right to recommend changes to submissions and/or presenters. 

For questions regarding the summit or application procedures please email Fabienne Jolivert at fjolivert@gbsn.org or call +1.202.628.9043.

Venue

Visa Requirements

All travelers will need a passport valid for at least 90 days following your departure date from Morocco. However, we strongly recommend traveling with 6 months validity on your passport at all times.

Please note that Citizens of the following countries do not need a visa to enter the Kingdom of Morocco and may stay up to 90 days.

Algeria – Andorra – Argentina – Australia – Austria – Bahrain – Belgium – Brazil – Bulgaria – Canada – Chile – China – Republic of Congo – Croatia – Cyprus – Czech Republic – Denmark – Estonia – Finland – France – Germany – Great Britain – Greece – Guinea (Conakry) – Hong Kong – Hungary – Iceland – Indonesia – Ireland – Italy – Ivory Coast – Japan – Kuwait – Latvia – Liechtenstein – Lithuania – Luxemburg – Mali – Malta – Mexico – Monaco – Netherlands – New Zealand – Niger – Norway – Oman – Peru – Philippines -Poland – Portugal – Puerto Rico – Qatar – Romania – Saudi Arabia – Senegal – Singapore (Singaporean nationals may stay up to one month without visa) – Slovakia – Slovenia – South Korea – Spain – Sweden – Switzerland – Tunisia – Turkey – United Arab Emirates – United States of America – Venezuela.

Arriving in Morocco
Upon arrival at the airport you should receive a stamp in your passport. Make sure that you acquire this stamp as there have been reported situations where a stamp was not placed on a traveler’s passport and consequently, it made it difficult to leave Morocco without proof of entry.

You can request a visa letter in your registration. Please note, GBSN will not issue a visa letter unless payment is received. 

Dress Code

The dress code for the summit is business casual.

The weather in Casablanca in May is warm with temperatures between 12-20°C. Afternoons can get really warm with average high temperatures reaching 22°C. Overnight temperatures are generally mild with an average low of 15°C.

About Casablanca

Accomodation

Agenda

*This agenda is subject to change.

Thursday, May 3

---

8:00 – 8:30

Registration

8:30 – 9:00

KEYNOTE CONVERSATION: THE MEANING OF ENTREPRENEURSHIP FROM DIFFERENT REGIONAL PERSPECTIVES AND WHY BUSINESS SCHOOLS NEED TO MAKE “TEACHING ENTREPRENEURSHIP” A PRIORITY

Moderator: Thami Ghorfi, President, ESCA Ecole de Management, Morocco 

Panelists: Ana Carolina Santos de Almeida, Director of Entrepreneurship, Fundacao Dom Cabral, Brazil 
Josette Dijkhuizen, Honorary Professor in Entrepreneurship Development, Maastricht School of Management, The Netherlands 
Moustaph Gaye, Deputy Director, Bachelor in International Management Program, ISM Dakar, Senegal 
Houda Ghozzi, Assistant Professor, Mediterranean School of Business, Tunisia 

9:00 – 10:00

IMPORTANCE OF PSYCHOLOGY IN ENTREPRENEURSHIP

Research show the increase of the more psychological aspects of enterprising, like self-esteem, self-confidence, and optimism. This personal empowerment progress comes before the enterprise development. This session will present on the outstanding outcomes of a specific program that has been able to incorporate psychology training to help foster strong entrepreneurs in challenging environments. The program consists of online learning modules, offline workshops, business coaching, field visits and consultation sessions. In the program, the personal empowerment progress comes before the enterprise development.

Speaker: Josette Dijkhuizen, Honorary Professor in Entrepreneurship Development, Maastricht School of Management, The Netherlands 

10:00 – 10:30

Coffee Break

10:30 – 11:30

PROTOTYPING

Prototyping is a powerful method for creative processes such as new product development. It is essential in fields like engineering and design to validate new ideas. Moreover, it is also an effective technique for management, in particular when developing new ventures. Approaching new venture creation from the perspective of a prototyping process enables students to quickly test assumptions about their ideas and rapidly progress in creating a sustainable business model. This session will give the audience an insight on TUM’s successful Prototyping Seminar including learning goals, course structure and adaptation in different contexts from an environment of technology-based startups to settings of small enterprises, sustainable ventures, and ideas for the developing world.

Panelists: Harald Leibinger, Research Assistant and Ph.D. Candidate, TUM Entrepreneurship Institute, Germany

11:30 – 12:30

CREATING AN ENTREPRENEURIAL MINDSET OF PERSONAL INITIATIVE

This 1 hour interactive workshop will explore a new training method that aims at promoting a mindset of personal initiative in entrepreneurs. Personal initiative is defined as proactive work behavior which consists of self-staring actions, being future-oriented and overcoming barriers. The underlying theory of the training is action regulation theory. Action regulation theory states that actions, also entrepreneurial actions, consist of action sequences including the phases of goal setting, information search, planning and execution, and monitoring and feedback. Thus the training focuses on the initiation of personal initiative in the different phases of the entrepreneurial action sequence. 

Facilitator: Mona Mensmann, Postdoctoral Researcher, Leuphana University in Lüneburg, Germany 

12:30 – 13:30

Lunch

13:30 – 14:30

FAMILY BUSINESS

This session will explore effective teaching frameworks that best convey the nature, importance and peculiarities of family businesses in the Arab world. The discussion will revolve around how best to adapt existing teaching programs, use a mix of lectures, guests talks and case studies to involve students and perhaps their families as well in thinking of the family business in a more structured and sustainable manner.

Moderator: Amine Mounir, Insurance Program Coordinator
Professor of Finance, ESCA Ecole de Management, Morocco 

Panelists: Ramzi Fathallah, Assistant Professor of Management, American University of Beirut, Suliman Olayan School of Business, Lebanon 
Tulsi Jayakumar, Program Head, S.P. Jain Institute of Management and Research, India 

Georges Samara, Assistant Professor, American University of Beirut, Suliman Olayan School of Business, Lebanon 

Ashraf Sheta, Visiting Assistant Professor for Entrepreneurship, Management and Innovation, The American University in Cairo, Egypt 

14:30 – 15:00

Coffee Break

15:00 – 16:00

WOMEN ENTREPRENEURSHIP

This session will offer a concrete look and understanding of the strategies academic institutions can deploy to increase women’s participation in high-tech, high-growth entrepreneurship. Using anecdotal evidence from their own experiences, the presenters will outline the landscape of women entrepreneurship and the results of their efforts in closing the gender gap in entrepreneurship and technology. 

Panelists: Jennifer McFadden, Associate Director of Entrepreneurial Programs and Lecturer in the Practice of Entrepreneurship, Yale School of Management, USA 
Ashley Zwick, Director, Eugene Lang Entrepreneurship Center, Columbia Business School, USA 

16:00 – 17:00

MULTI-SECTOR ENGAGEMENT: EFFECTS AND IMPACT OF ENTREPRENEURSHIP PROGRAMMES

Multi-Sector Engagement is vital in reinforcing a country’s entrepreneurial ecosystem. Representatives from the education, public, private and non-governmental sectors will have the opportunity to share with the audience concrete examples demonstrating the importance of multi-sector collaboration and partnerships.

Moderator: Lhacen Belhcen, Professor, ESCA Ecole de Management, Morocco 

Panelists: 
Karim Benmoussa, Project Leader at Technopark, Morocco 
Taoufik Lahrech, General Secretary, Caisse Centrale de Garantie, Morocco 
Mohamed El Menjra, Entrepreneur and Lecturer at ESCA Ecole de Management, Morocco 
Emmanuel Exposito, CEO, Afineety, Morocco 

Friday, May 4

---

8:30 – 8:45

WELCOME AND REFLECTIONS FROM DAY 1

8:45 – 10:00

SOCIAL ENTREPRENEURSHIP

The African economy does not create enough wealth to meet the pressing social challenges in terms of job creation,education, healthcare and human development. A paradigm shift has become necessary to overcome these structural problems.

Social innovation, as a new concept, along with the support of social innovators, as a new generation of entrepreneurs, can be a significant driver of social transformation in Africa. As social entrepreneurs are the driving force of social change, educating the youth on social entrepreneurship and innovation is key for achieving the desired paradigm shift and social impact.

This session will address social innovation and the steps for its implementation, SDGs, social entrepreneurs, supporting organizations (NGOs), and impact investing as a means to finance the scalability of social ventures.

Panelists: Majid El Ghaib, Professor and Head of Social Innovation & Sustainability Institute, ESCA Ecole de Management, Morocco 
Houda Ghozzi, Assistant Professor, Mediterranean School of Business, Tunisia 

10:00 – 10:15

Coffee Break

10:15 – 11:30

INNOVATIVE PEDAGOGIES FOR ENTREPRENEURSHIP TEACHING

Panelists from Brazil, Senegal and Morocco will share their first-person analysis of innovative approaches to entrepreneurship education that respond to their respective regional contexts and can be adapted universally.

This session will present examples of successful partnership initiatives in entrepreneurship, different alternatives to the business plan and a program that allows students to create and manage their own businesses.

Moderator: Houda Ghozzi, Assistant Professor, Mediterranean School of Business, Tunisia 

Panelists: Brahim Allali, Professor of International Business, ESCA Ecole de Management, Morocco 
Ana Carolina Santos de Almeida, Director of Entrepreneurship, Fundacao Dom Cabral, Brazil 
Ken Bardach, Visiting Adjunct Professor in Residence, Fundacao Dom Cabral, Brazil 
Moustaph Gaye, Deputy Director, Bachelor in International Management Program, ISM Dakar, Senegal 

11:30 – 12:00

FINAL THOUGHTS 

12:00 – 13:00

Closing Lunch