Businesses can, and must, ensure that the make positive contributions to society and to addressing the global challenges our world faces. In many ways, this can happen through markets, and government policy can help align business incentives and societal benefit. However, given limitations of both markets and governments, there is a role for businesses and their decision-makers to deliberately influence business decisions so that they contribute to societal progress. Business schools have their own responsibility to assist businesses and their leaders in actively pursuing this role. What are the new ways of doing business that are dynamic, nimble and creative to respond to our common challenges? How can business schools forge future leaders who deliver positive social and environmental contributions?
Watch the GBSN Webinar led by Timothy Van Zandt, Professor of Economics at INSEAD and Katell Le Goulven, Executive Director at INSEAD’s Hoffmann Global Institute for Business and Society.